ETHWES blends classic Indian craftsmanship with modern style. Each piece is designed for everyday wear, combining heritage prints, thoughtful details, and effortless silhouettes. Timeless fashion, made for now.
We believe clothing should feel as good as it looks. That’s why we focus on quality fabrics, versatile fits, and designs that move with you. Whether dressing up or keeping it casual, ETHWES brings tradition into the present—without compromise.
Our limited-edition collections adapt to your changing life while supporting artisan communities. From versatile dresses to unique accessories, discover fashion that tells a story.
Each piece in our collection brings artisan craft to modern life. Our versatile dresses adapt to your changing story, while our handcrafted accessories add that perfect finishing touch. Created in limited runs, every ETHWES design carries the mark of expert artisans and innovative style.
Double your style with our reversible jackets, crafted for versatility and effortless elegance. Featuring intricate patterns on one side and a sleek modern look on the other, these jackets let you switch up your outfit in seconds. Perfect for layering, they offer comfort, function, and timeless design in one piece.
Step into the world of ETHWES at our flagship store in Rogers, Arkansas. More than just a retail space, it’s where craftsmanship meets culture. Browse our latest collections, try on timeless designs, and discover accessories that tell a story.
Whether you’re a longtime ETHWES fan or visiting for the first time, our store offers a unique, hands-on shopping experience.
ETHWES is built on the vision of Sindhu Varagani, who turned her passion for fashion into a brand that values quality, tradition, and sustainability. She believes clothing should be both beautiful and responsible—designed to adapt to your life while honoring heritage.
ETHWES partners with artisans to preserve traditional techniques, ensure fair wages, and create timeless pieces that blend craftsmanship with modern style.
Discover the story behind ETHWES and how we’re shaping the future of fashion.
Join the ETHWES family and be the first to know about new collections, exclusive offers, and styling tips. Sign up today and enjoy 10% off your first order.
ETHWES brings heritage craft to modern fashion. Each piece adapts to your changing life while supporting artisan communities. From versatile dresses to unique accessories, our designs blend Indian artistry with timeless style. Shop online or visit our Arkansas store to discover limited-edition pieces that tell a story.
